| How can I improve
my resume success rate?
The job application
process is very much a sales process. When a business
development executive tries to win business from a client,
they will first take the time to understand the client's
needs. They will then prepare a sales proposal in which
the features and benefits of the product are outlined
and the client is clearly made aware of how the product
will fulfill his needs.
To increase the efficacy of your applications you will
need to stop thinking of your resume as a summary of
your overall experience and instead design it in the
same way you would design a Sales Proposal.
There are three key things to remember:
- Grab attention and maintain interest - remember
the 10-second rule
- Guide the recruiter to see exactly what you want
them to see - don't make them read through the
whole resume in order to understand what you can do
- Match your application to the job specification
- make it easy for the recruiter to fill in the
ticks on their check-list
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